“Hood Robbin” Trademark #77174383 A Campaign to restore the American Dream, One Neighborhood at a time!
Joseph T. Clark, CTP, CNP, our CEO registered a media campaign known as “Hood Robbin” The trademark was published November 27, 2007.The “Hood Robbin” campaign was originally devised by him in 1999, to showcase various aspects of predatory lending practices. Nine years later, these practices spiraled out of control and caused record numbers of foreclosures and neighborhoods with ever increasing vacant and devalued properties. Also the Capital Markets were decimated by attaching values to these non-performing portfolios. The campaign has now been refined to "Rebuilding the American Dream', by establishing principles of integrity at all levels and within all segments of the Economy. "Original Program" Mr. Clark is the Owner and Program Coordinator for the Media Campaign that offers solutions by engaging the various elements of the Public and Private Sector in promoting their solutions through the various media outlets to improve public confidence. The purpose is to accelerate the adoption of the best solutions and repair our broken economic system. It is a "think tank" with commercial implications that resolves issues rather than prolonging them in meaningless debate. Campaign Website All segments of the Economy are inter-dependent. Recovery starts at the neighborhood level, The Mira Mesa neighborhood is where it all began with cooperative and diverse approaches involving Government, Business, Education and Volunteer organizations. Each sharing a goal of improvement and enhanced property values. It hinges on financial controls and best practices concentrating on property owner's responsibilities and code enforcement. "Hood Robin"